ER DIAMOND

EVER RICH DI­A­MOND has ra­di­ated bril­liance in the Chi­nese mar­ket since 2010. Rooted in mas­ter­ful crafts­man­ship, the brand cre­ates glob­ally patented, ex­clu­sive di­a­mond cuts, set­ting the gold stan­dard for high-end jew­elry. ER Di­a­monds metic­u­lously se­lects only the top 1% of di­a­mond roughs, each metic­u­lously sculpted by mas­ter cut­ters. The process takes longer than con­ven­tional di­a­mond cut­ting to en­sure per­fec­tion in every facet and pro­por­tion. With only about 50 ar­ti­sans world­wide ca­pa­ble of ex­e­cut­ing these tech­niques, every piece epit­o­mizes rare, un­par­al­leled artistry.

Un­der the brand phi­los­o­phy of “Time­less El­e­gance, Leg­endary Trea­sures”, ER Di­a­monds in­tro­duces China to its iconic in­ter­na­tion­ally ac­claimed cuts—Lily Cut®, Or­chidea Cut®, Me­teor Cut®, Criss­cut®, and Criss­cut® Cush­ion—while pi­o­neer­ing “lux­ury be­spoke jew­elry” tai­lored for those who seek “eter­nity” and “unique­ness”.

Be­yond of­fer­ing fin­ished jew­elry and loose di­a­monds, ER Di­a­monds em­pow­ers clients to co-cre­ate per­son­al­ized mas­ter­pieces through ex­clu­sive cus­tomiza­tion ser­vices. Renowned for ex­cep­tional qual­ity, peer­less crafts­man­ship, and be­spoke ex­pe­ri­ences, ER Di­a­monds has cap­ti­vated dis­cern­ing clien­tele world­wide, serv­ing as the ul­ti­mate choice to ex­press pro­found emo­tions and pre­serve time­less mo­ments.